3 Important Dates for Life Insurance Agents

Nov. 17, 2022

According to a study by LIMRA , 41% of Americans say they do not have enough life insurance coverage. What’s more, the same study found that four in 10 families would be financially unstable if the primary breadwinner were to die unexpectedly.

With those kinds of statistics, spreading awareness about the importance of life insurance is huge for life insurance agents . It’s safe to say that as a financial product, life insurance is often misunderstood. There are misconceptions about the prices of policies as well as what they cover.

Luckily for insurance agents, there are a few dates throughout the year that highlight the need to spread that awareness. With each month or day dedicated to promoting awareness comes an opportunity to educate your clients (or prospective clients) on a particular product that can help them meet their financial goals. In this blog, we’re discussing three important dates when Symmetry agents can spread some life insurance awareness.

#1: Disability Insurance Awareness Month (May)

The month of May is Disability Insurance Awareness Month, and if your clients are employed it’s always important to help them evaluate their financial goals with disability insurance .

When people think of insurance, they normally think of protecting things like their car or home. People rarely think of protecting their income, which is why Disability Insurance Awareness Month is so important. For most Americans, being unable to work and provide an income would make it very difficult to pay bills on time let alone live comfortably.

Having a policy that protects their paycheck can be a huge benefit to clients in meeting their financial goals. The month of May is a great time to spread that awareness among your prospective and existing clients.

Disability and critical illness insurance

What better way to spread awareness during Disability Insurance Awareness Month than with a disability or critical illness insurance policy? Disability and critical illness insurance can both be bought through an employer, but by having their own policy they won’t have to worry about losing coverage if they leave their current job.

Both types of coverage are designed to replace a major portion of your clients’ income should they be unable to work. With disability insurance, your clients’ coverage would kick in if they experience an injury that took them out of the workplace. A critical illness policy would provide coverage for any unexpected illnesses that could keep your clients from generating an income.

With either type of insurance policy, your clients can rest easy knowing whatever the future brings, they can afford to take care of their families and pay the bills.

#2: Life Insurance Awareness Day (June 28th)

Later in the year is Life Insurance Awareness Day on June 28th. The importance of life insurance cannot be overstated, and this one day of the year is a great time to reach out to all your prospective and existing clients to evaluate their strategies for meeting their financial goals.

Whether your clients are hoping to protect their mortgage, retirement or child’s future, there’s a life insurance solution that can help.

Quility Level Term

During Life Insurance Awareness Day this year, consider talking to your clients about Quility Level Term (QLT). This proprietary product created by our parent company, Quility, is designed to fit your clients with coverage regardless of their financial needs.

Through an entirely digital platform, your clients can customize their policy to fit their individual needs and receive a decision in a matter of minutes. With coverage options up to $1 million and term lengths between 10-30 years, your clients can create a policy tailor-fit to help them reach their financial goals.

What’s more, unique to QLT, clients can choose a charity rider that allows them to make their favorite non-profit a secondary beneficiary.

#3: National Life Insurance Month (September)

National Life Insurance Awareness Month is September . Unlike Disability Awareness Month in May, September is an opportunity for more general awareness of the importance of life insurance. According to the same study done by LIMRA over 106 million Americans are living with a gap in life insurance.

That’s 106 prospective clients who will benefit from Life Insurance Awareness Month and the products you can help them find. With that in mind, consider discussing some products that make your clients reconsider what they know about life insurance.

Having coverage does not always mean a death benefit or final expenses being paid off. Some products leverage life insurance to achieve financial wellness. Debt Free Life is a great example of a product that can be beneficial during your client’s lifetime.

Debt Free Life

For September, consider talking to your existing and prospective clients about Debt Free Life . This life insurance product is designed to help individuals leverage the power of a life insurance policy to eliminate debt and reach their financial goals.

This life insurance policy takes the premiums your clients pay and systematically tackles each of their debts. With Debt Free Life, your clients will become debt free in less time and without spending more than they already are. Whether they have student loans, credit card bills or a mortgage, Debt Free Life is the perfect solution to help them achieve financial freedom.

Spread financial awareness with Symmetry Financial Group

Promoting life insurance awareness is important for educating clients on how it can protect their loved ones while meeting their financial goals. Whether they need help protecting an income in the event of a critical illness or disability, finding coverage to cover a life event or leveraging life insurance to live a debt-free life, there’s a dedicated date to highlight that awareness.

As a life insurance agent, any of these spots on the calendar make a great opportunity to keep your clients informed and help more families protect what matters most.

Symmetry Financial Group agents have access to high-quality life insurance, disability income insurance, critical illness insurance, and annuity products from more than 30 well-known insurance companies. This gives you the flexibility and reach you need to tailor plans to meet clients' individual coverage needs.

To learn more about how to begin a fulfilling career as a life insurance agent, contact us today .


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